THE NORTH FACE
We take our name from the coldest and most inclement side of a mountain. We helped explorers reach unthinkable heights in the Himalayas. But ironically, The North Face® legend was born on a beach. More exactly, in the North Beach area of San Francisco, just 45 meters above sea level. It is here that, in 1966, two hiking enthusiasts decide to turn their passion into a small shop for mountain equipment.